Company info in sales preparation
Updated 2026-08-22 · 4 min read
A good sales call starts with knowing who you are talking to. Company info — industry, size, location, board — gives the context that makes a first contact relevant.
Let's look at what is public and how it changes sales preparation in practice.
Public company info in short
These fields are publicly available in Estonia and worth reviewing before contact.
- Legal name, registry code and legal form
- Industry by EMTAK code
- Address and county
- Board members
- Turnover and employee count from annual reports
How the info changes the call
Knowing you are calling a 15-person manufacturer in Pärnu county, you skip the generic introduction and open with a problem specific to that size and sector. Reply rates improve noticeably.
Getting company info for a whole list
One company's info comes from a public lookup. If you need the same info for a thousand companies at once, you need a filtered extract where every row has the same shape and imports into a CRM.
Frequently Asked Questions
- Does company info include board members?
- Yes, board member names are public information and are included in the dataset.
- Do all companies have financial figures?
- No. Some do not file reports and the field stays empty — we do not replace it with an estimate.
- How old is the information?
- Registry fields are current; financial figures reflect the last filed report.
Build your list and try it for free
Choose an industry, county, and company size, see the record count and price instantly, and download a free 25-row sample.